Food Cart Franchise Starting at only P26,888.00

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Analysis: Marketing Like Magnum Ice Cream

Magnum Ice Cream

Borgy’s question may seem irrelevant, but it provoked me to write an article that is super relevant in making a business fly high:

What do you think about Magnum Ice Cream? hehehe

- Borgy

 

Trick question?

Magnum Ice Cream, while expensive at Php55.00 as compared to Cornetto or Drumstick which are sold at

Continue reading… Analysis: Marketing Like Magnum Ice Cream

Are Malls the Best Location for Food Carts?

Today’s question comes from Erik (not his real name) and he asks:

I just came from a franchise presentation from a food cart company and the sales assistant said that as a beginning entrepreneur, I should not target malls as my location. Why so?

 

Good question. I actually agree with the sales assistant.

If

Continue reading… Are Malls the Best Location for Food Carts?

How to Deal with Ineffective Franchisors

headache

I recently got an email from a reader of this blog:

Greetings. I find your articles very helpful especially about having sound inventory. I recently acquired a franchise package. I have read a book and some articles on franchising before getting into our contract with the franchisor. I was hoping that with the readings I

Continue reading… How to Deal with Ineffective Franchisors